Book A Discovery Call With Me
Book A Discovery Call With Me

Build Your Boss Brand, Live Your Boss Life & Grow A Profitable Business


What If You Could Stop Chasing Instagram Vanity Metrics And Start Building A Brand That Attracts More Ideal Clients?

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Nice to meet you!

My name is Tracey.

I am a digital & social media strategist, a #NoBS entrepreneur, a women empowerment activist and a matcha lover.

I am also one of the youngest mentors at the Toronto Business Development Center, which is one of the first and oldest incubator that has helped over 9,000 start-up entrepreneurs to scale and grow their business.

The biggest blessing in my life is that I get to wake up to help female entrepreneurs like you to DREAM BIG, ACT BOLDLY and BUILD A PROFITABLE BUSINESS. My mission is to help you overcome your mindset limitations and to give yourself the permission to live a BIG life & get paid to do the things that you are truly passionate about.



From 15K Credit Card Debt To Building A 6 Figure Brand & Social Media Agency

If you are here looking to get inspired by a “quick ride to success” kinda story, you can close this browser now.

My story is nothing of that kind. In fact, I failed miserably during my first 5 years of pursuing entrepreneurship. But, those first 5 years have taught me many valuable life & business lessons that got me here & helped me build a 6 figure social media agency from the ground up in just a little bit over a year and an Instagram following of over 20K followers.

What I have learned throughout this journey is that when you build an authentic brand and focus on the right Key Performance Indicators (KPIs), social media is only icing on the cake. You don't need tons of Instagram followers to score brand deals, you definitely don't need 10K followers to start making money with your business. All you have to do is to start ON THE RIGHT TRACK. 

Let me help you!


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Book Your Discovery Call With Me
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Are you sick and tired of the Instagram's follow 4 follow game? Can't deal with engagement pods? Frustrated with its forever changing algorithm?

Why not build a brand and a business that attracts your ideal clients and generate revenue no matter how many followers you have? Within this 4-WEEK #BossBrandChallenge, you will learn:

1. How to find clarity and focus

2. Build a brand that is meaningful to you and attracts your ideal clients

3. Create highly engaging content for your brand

4. Set up a solid foundation for your business to pivot instead of relying on Instagram


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Samantha K

"Since working with Tracey, my income has quadrupled in two months. Before starting with Tracey, I did not have any clear vision for my business and was just hoping and waiting around for my potential clients to find me. She taught me how to narrow in on my vision, and how to look at money differently. Since making little changes, I am already blown away with the results. Tracey truly cares about helping you succeed. I highly recommend working with Tracey to turn your business around and start making the money you know you are worth."

Owner of Samantha Kay Studio

Photographer for Boss Women

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Fifa T

"Since working with Tracey, I’ve been able to kickstart my business in the right direction. I’ve never gotten this many customers all at once! Not only have I found my voice and removed my blockages but I’ve also mustered up both the confidence and the courage to really be myself for once. I feel like a completely new person, one that’s finally broken out of her shell after so many years. This is by far one of the best investments I’ve ever made for myself. Tracey is so kind and patient. She genuinely wants to help you succeed no matter what. She truly has a gift for seeing people for who they really are. It truly is an experience like no other!"

Branding & Web Designer

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"I would recommend Tracey to female entrepreneurs who are looking for support with their social media marketing. Tracey has a lot of experience in developing effective content strategies that would engage with your target customers. Her approach to branding is admirable, and I respect her determination when it comes to producing value for her customers."




Owner of Minimabasics


Connect to 300 other women who are building their own brands & empires!



Follow my BRANDING BLUEPRINT & CHECKLIST to set up a solid foundation for your brand before launching. Worksheets included to help you find brand's clarity, identify, visual & tools to stay consistent and cohesive.

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